Become A Better Writer In 60 Minutes (Masterclass)

Episode 552: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) teach the 3-step writing framework that helped them build +$10M newsletters.  Get Shaan’s writing course - https://maven.com/generalist/writing Get Sam’s writing course - https://copythat.com/ Want to see Sam and Shaan’s smiling faces? Head to the MFM YouTube Channel and subscribe - http://tinyurl.com/5n7ftsy5 — Show Notes: (0:00) Intro (2:50) Why not how - Persuasion at scale (6:00) To write clearly, you must think clearly (7:00) Begin with the end in mind (10:30) Headlines not outlines (12:30) Warmup with copywork (15:30) Draft fast, incubate slow (16:30) Great writing is great editing (19:00) Build your swipe file (21:00) Don't bury the lead (23:30) Create a curiosity gap (25:00) Write like you talk (28:00) The voice memo test (30:30) Lower the reading level (32:00) How to tell a great story (34:30) Intention meets obstacle (38:00) High emotional stakes in a low stakes situation (39:00) Short sentences (41:00) Great writing has rhythm (44:00) Our favorite resources — Links: • Hemingway Editor - https://hemingwayapp.com/ • Neville Medhora on Louis C.K. - https://copywritingcourse.com/louis-ck-direct-video-sales/ • The Hustle Writes about Hint Founder - http://tinyurl.com/2d537k7f • Hey.com - https://www.hey.com/ • On Writing - http://tinyurl.com/5f334swt • Theo Von - https://www.theovon.com/ — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, S